Content for
Product & Growth leaders
You're leading products.
Your ideas should be leading opportunities.
About
You didn't get to where you are by accident.You've built real expertise in product leadership. You have frameworks, stories, and insights that help others. But writing consistently? That's another full-time job you don't have time for.You don't need more time. You need a partner who understands your world and can translate your thinking into content that sounds like you.Hi, I'm Diana.At 2 years old, I was already correcting people's grammar. I've always been an annoying little rascal with an inclination for words.I spent a decade as a journalist, editor, and content manager before everything changed. In 2018, I joined a programming boot camp and moved into tech.I spent a few years in product roles, combining technical and communication skills, until I realized my real strength wasn't building products. It was storytelling.So I came back home. To writing, to words.Now I help product and growth leaders share their ideas without the time burden of doing it themselves. I combine tech experience with a lifetime of writing to create content that sounds authentically like you. Content that helps you land the opportunities you're after.Through empathy and active listening, I get to know how you think. Then I make it my mission to show the world how great you are.
Services
Stop losing opportunities to people who are just more visible than you. Every week you stay quiet, someone else is establishing themselves as the expert in your space.Here's how we fix that:
Ghostwriting
The challenge you're facing
You know you should be building your personal brand.But after back-to-back meetings and putting out fires, the last thing you want to do is stare at a blank page. So weeks go by. Your last post gets buried. And opportunities go to people who are simply more visible.
What you get
Newsletters
Long-form pieces that position you as a must-read voice in product and growth. The kind people forward to their teams and reference in meetings.
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LinkedIn Posts
Consistently show up in your network's feed, start conversations, and remind people why you're worth paying attention to.
How it works
1. Kickoff call
We align on your goals, audience, and voice.
I learn how you think and talk.
3. Draft & review
Drafts arrive in your inbox. You give feedback. We refine until it sounds exactly like you.
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2. Monthly calls
You share your ideas, stories, and experiences. I ask questions and capture what matters.
4. Publish & grow
Content goes out consistently.
Your visibility compounds. Opportunities start finding you.
The result
You become known for your insights without sacrificing your evenings and weekends to writing.
Coaching - Influence accelerator
The challenge you're facing
You want to write yourself. But you're not sure what to write about, how to structure your thinking, or how to make it sustainable alongside everything else you're doing.
What you get
An 8-week program where you'll build your own thought leadership system that actually fits your life.You’ll learn how to:✔️ Define positioning that makes you stand out (not blend in with every other product leader)
✔️ Build a content strategy that works with your schedule, not against it
✔️ Develop a tone of voice that feels authentic and attracts your ideal audience
✔️ Create content that opens doors: speaking gigs, partnerships, career opportunitiesPlus, you'll have direct access to me for the full 8 weeks for feedback on drafts, accountability, and strategy help whenever you need it.
The result
You're not just posting. You're building a reputation that compounds over time.
Consulting - Power hour
The challenge you're facing
You're stuck on your positioning, unsure about your content direction, or you just need someone who gets your world to tell you if you're on the right track.
What you get
A focused 60-minute call where we:✔️ Troubleshoot your specific situation
✔️ Map out your next steps
✔️ Give you practical tactics you can implement immediately
The result
You walk away with a clear action plan and the confidence to execute it.
Testimonials
Don't just take my word for it.
Here's what happens when product leaders get the content support they need:
Working with Diana has been fantastic.Her tech background meant she instantly understood the concepts I was talking about, and she translated them into writing that was succinct, in my tone of voice, and always to the point.She made the process seamless and the output outstanding. I’d highly recommend anyone to work with her.
Elena Verna Elena's Growth Scoop
Diana is a fantastic ghostwriter, but I prefer to call her my writing partner.She helps me get ideas out of my head and onto the screen. The accountability she provides has gotten me to expand my blog ten-fold.She's humble and accepts edits so that things are more in my voice and, most importantly, she's nice to work with.
Tami Reiss Leader Within
Working with Diana has changed how I approach my content.More than a writer, she’s a thinking partner. She asks questions that uncover what I hadn't realized was important, then translates it into writing that actually sounds like me( sometimes even more than if I’d written it myself).Her product background makes everything easier: she gets the concepts and connects the dots without me having to explain it. This makes me not only save time, it reduces my mental load, trusting that she'll nail it.Thank you, Diana, for being not only such an exceptional professional to work with, but also for making me feel understood and for your patience.If you want a writer who truly understands you and your work and works like a partner, talk to Diana.
Büşra Coşkuner Brain Dump
Diana's work delivers both quality and ROI.She has helped me translate my ideas into strategic and actionable writing that have helped me acquire and convert my target audience into paying clients.Even when I go to her with a very complex or technical idea, she is incredible at helping me distill the most important elements to impress my audience.
B2B Growth Advisor Ex-Meta, Pinterest, Descript